Bee Wise!

Pun-filled cartoon cinema ad for radios

A pun-filled cartoon cinema advert offering a look inside the bee hive. Can you guess what it's trying to sell?

If you don't like puns - look away now. EVH Emmett's commentary in this cartoon is so laden with wordplay and comic asides that you might almost be surprised to discover it is an advert. Before the arrival of commercial television, cinema ads often took this longer entertainment form to try and blend into the theatrical programme, but few manage such a neat transition into the sales message. See when you can guess what the product is.